I’m a senior designer, creator and manager of e-commerce products for web and app. I have experience across the full product design process including market and user research, UX design and managing teams of designers, product managers and developers.
Extensive experience of a variety of research techniques including analysis of markets, competitors and most importantly customers.
- competitor analysis
- google analytics
- user testing labs
- user interviews
- surveys / questionnaires
- heatmap analysis
I like to use a rapid test, learn and iterate approach to UX design using mixed fidelity prototypes to develop the product before build.
- information architecture
- interactive prototyping
- axure / principle
A seasoned senior level product manager with a focus on creating customer experiences that create business and customer value.
- agile product owner
- backlog prioritisation
- stakeholder management
- managing ux and dev teams
- business case production
Please take a look at this small selection of recent projects. For more information about my full career history, please get in touch.
Site architecture and product page redesign to improve customer acquisition for FairFX.
Customer experience for FairFX cashback rewards scheme for web and native app.
Brand identity and design of responsive website for a holiday weather guide.
Design of web application for product design prioritisation tool as proof of concept.